On April 24, 2026, AITO’s full product range and SERES’ latest technological achievements were unveiled at Auto China 2026 — the AITO M6 made its powerful debut, the all-new AITO M9 was revealed for the first time, the AITO M8, M7, and M5 were displayed together, and the MF Platform was innovatively launched
Category: Technology
Brand Finance Brand Value Ranking: AITO Claims China Luxury Crown
On April 23, 2026, Brand Finance—a leading global brand valuation firm—released its Brand Finance Automotive Industry 2026 ranking, and AITO made an immediate impact. In its first appearance, AITO was named China’s most valuable luxury automotive brand with a brand value of USD 3.45 billion. The brand also became the only Chinese automaker ranked among the world’s top 10 luxury automotive brands. Adding to the momentum, AITO posted a Brand Strength Index (BSI) of 77.8 — the highest among all Chinese automotive brands — marking a major milestone for China’s premium new energy vehicle sector on the world stage
AITO and Performance Plus Motors PPM Enters into Strategic Partnership, Marking a New Chapter in the Global Expansion of Intelligent Luxury
AITO, China’s luxury intelligent vehicle brand, has officially signed a strategic cooperation agreement with Performance Plus Motors (subsidiary of Abu Dhabi Motors), a leading luxury automotive dealer group in the United Arab Emirates. The agreement was signed in Chongqing, China by Jason Wang, President of SERES AUTO Overseas BU, and Syed Faiz Karim, CEO of Abu Dhabi Motors. Leon He, President of SERES AUTO, and Kelvin Zhao, Chief Representative of ADM China, attended the signing ceremony as witnesses. This partnership marks a major milestone in AITO’s expansion into overseas luxury new energy vehicle markets and signals the official launch of the brand’s next phase of global growth.